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Dedalo Consulting - Brand identity design

DEDALO
Brand identity design
Dedalo Consulting is a technical and, at the same time, dynamic reality that, with its work, finds the ideal solutions for every company that needs business organization, workplace safety, process optimization, definition of procedures to improve productivity or reduce waste and alll those needs related to the improvement of their business.
A stimulating environment, but also enormously difficult due to the planned bureaucratic dynamics. Precisely from this concept we started to identify the naming, design the new brand and the new corporate identity, even online.
Dedalo, architect of Greek mythology, famous for having built the labyrinth of the Minotaur whose name has become synonymous with labyrinth, the pictogram of the brand that represents the difficulty in managing the organization, security and bureaucracy of a company. 

The only way out of this maze is to go through the letter D in the middle to represent Dedalo Consulting as the only solution. The lettering is designed specifically following the same grid as the pictogram. The color palette combines a gray-blue, to instill tranquility in customers, in contrast to a rather bright orange to represent the dynamism of the company.

The logo becomes textures and corporate colors become fundamental. Together they characterize and make the entire paper and digital material immediately recognizable.
The closed brochure allowsto identify immediatelythe specific topic that you want to investigate.Also the coordination between everythingthe material allows Dedalo Consulting to enjoy a solid identity.

The special format of the brochure with double binding helps to communicate the completeness of Dedalo Consulting allowing, at the same time,to facilitate consultationdepending on the sector of interest.
Dedalo Consulting - Brand identity design
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Dedalo Consulting - Brand identity design

Brand identity design

Published: